SEO Consultant, Charles Darwin's Selection Theories

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Can you mutate your website fast enough to survive in a rapidly changing world?

Natural Selection or Genetic Adaptation can help create new ways of Keyword Selection and Phrase Adaptation to mutate your website and exploit lucrative niche markets. Charles Darwin's "On The Origin of Species" was first published in November 1859.

In essence, Nature selects from the available population those traits that are best adapted for their current environment

Now, IF natural selection were the only process then eventually the population should be identical, or virtual clones of each other as one form becomes perfectly adapted to its environment.

You study the Market leader for your particular Niche and you mimic their approach adding a few improvements. Others produce similar clones of you and ultimately you're all the same and never even saw the new preditor until it's too late to change.

We have a Chance To Adapt and Dominate

Most changes don't make a big difference or may even seem a backwards step. BUT occasionally it's possible for small adaptations to create something that's dramatically different.

What would happen if you suddenly adapted your product to a new market?

What if you stopped following and moved in a new direction?

Developing Natural Selection into a Successful Keyword Strategy is really about understanding your target audience

Mutating your Keywords

OK, you know your market well enough to match the competition at the moment. How will that help you in future?

How To Mutate Your Website With Natural Selection

Right, now I want you to examine your log files and pick the 10 most popular keywords

If that's not possible then choose 10 keywords that describe your website.

For Each Keyword find an alternative word that means roughly the same and a descriptive word or phrase that helps clarify the meaning of your keyword.

Here's an example for this page:

So now we have our original key pattern:Natural Mutation that can become a new key pattern: A normal transformation creating a new trait according to natures laws

We could also have a partial Natural Transformation or Normal Mutation as both could be used to describe the creation of a new trait.

Spending just a few minutes each day creating mutated descriptions that amplify your website purpose and add to the descriptive text on your web pages can rapidly transform your website and generate huge increases in targeted visitors

We transform keywords to attract visitors
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