Website Optimisation and Design Service
"We build and optimise websites to work better
AND
We Care"
Tel 0191 2684473
Email SEO
We make clear, concise Websites for visitors to understand and navigate easily.
Our jargon for this is End User Optimisation or EUO.
We aim to address the needs, wants and desires of our visitors in clear language so that every site visitor can benefit from our natural Search Engine Optimisation SEO.
Copywriting - We Write and Edit Web Copy
We aim to match the website text to the subject of your site and your target audience.
This will help visitors to identify with your site and be more likely to convert into customers.
We Redesign Websites To Improve Performance, Appearance and Search Engine Listing
We are happy to examine your website free-of-charge and answer general questions about performance, appearance and Search Engine Optimisation.
If you need a change we will be happy to quote for a nip and tuck or a full transformation.
Web Design Using International W3C Standards Compliance
We use website coding standards recommended by the World Wide Web Consortium (W3C).
We follow their recommendations because their objectives closely match our own:-
- Clarity - Search Engines Can Read Content Easily
- Separation - Website Appearance or Styling is Separated From Text or Website Content
- Flexibilty - It is easy to change layout, styling or fix display problems without affecting Content
- Browser Compatibilty - Standards Compliance Leads to Better Cross-Browser Compatibilty
- Speed - Web Servers and Browsers are able to Serve and Display Pages Faster
We Offer End User Optimization (EUO)
You may be more familiar with Search Engine optimisation (SEO)
SEO or EUO - What's the difference?
It's probably a question of emphasis and design philosophy:-
Search Enging Optimisation implies that your goal is to make the Search Engines Happy and easy for them to identify the important information contained in your website and web pages.
BUT the Search Engine only acts as a Channel offering alternatives for a real person to find and access your site.
End User Optimisation is more concerned with the Information and Experience your human visitor expects while interacting with your website.
This approach also helps the Search Engine Spider while indexing your website.
Information should always be better searched and indexed if it is presented clearly .
What's The Difference? - Better Human Interaction - End User Optimisation addresses Human Interaction AND Search Engine Optimisation.
Ongoing Website Optimisation Involves Feedback - Dart or Aeroplane?
As soon as you aim and throw a dart you lose control of its ability
to hit the target.
An aeroplane flying from London To New York is continually
drifting off course yet finds its destination thanks to feedback and adjustment.
You benefit from our monthly website maintenance to keep on course..
Ecommerce Websites Design and Hosting
We can design and build Custom E-Commerce websites with credit card processing facilities and Stock Management. Combine this with A brochure rather than a traditional web shop front for a more user friendly experience.
Developing Niche Market Strategies
Even the online superstores focus on market segments - Argos doesn't compete with Amazon.
We love identifying unique ways to segment your market into a variety of Niches that can be developed quickly to attract visitors. We love niches because we're small, manoeuvrable and can develop a unique base for your website to start earning money.
We Find Solutions - 0191 268 4473.